Author
Moser Consulting
My Role:
Graphic Designer,
UX Designer
Client:
Moser Consulting Internal
Methods:
Branding, Illustration, Motion Graphics, Icon Design
While working as a UX designer at Moser Consulting, I also contributed graphic design work to strengthen the internal UX practice. Noticing that the team's social media presence was limited to blog posts, I proposed and led a shift toward educational and client-facing content, creating animated GIFs featuring RoBert, the Moser mascot, to illustrate UX concepts like journey mapping and user personas in an approachable and engaging way.
When the team needed a brand identity for the UX department, they came to me knowing my background in graphic design. I developed the full visual system including logo, color palette, typography, and guidelines used across the website, presentations, and marketing materials. I also designed a set of custom web icons for the department website and created a holiday illustration that carried the same playful brand voice into a seasonal moment.
My Role:
Graphic Designer,
UX Designer
Client:
Moser Consulting Internal
Methods:
Branding, Illustration, Motion Graphics, Icon Design
While working as a UX designer at Moser Consulting, I also contributed graphic design work to strengthen the internal UX practice. Noticing that the team's social media presence was limited to blog posts, I proposed and led a shift toward educational and client-facing content, creating animated GIFs featuring RoBert, the Moser mascot, to illustrate UX concepts like journey mapping and user personas in an approachable and engaging way.
When the team needed a brand identity for the UX department, they came to me knowing my background in graphic design. I developed the full visual system including logo, color palette, typography, and guidelines used across the website, presentations, and marketing materials. I also designed a set of custom web icons for the department website and created a holiday illustration that carried the same playful brand voice into a seasonal moment.
My Role:
Graphic Designer,
UX Designer
Client:
Moser Consulting Internal
Methods:
Branding, Illustration, Motion Graphics, Icon Design
While working as a UX designer at Moser Consulting, I also contributed graphic design work to strengthen the internal UX practice. Noticing that the team's social media presence was limited to blog posts, I proposed and led a shift toward educational and client-facing content, creating animated GIFs featuring RoBert, the Moser mascot, to illustrate UX concepts like journey mapping and user personas in an approachable and engaging way.
When the team needed a brand identity for the UX department, they came to me knowing my background in graphic design. I developed the full visual system including logo, color palette, typography, and guidelines used across the website, presentations, and marketing materials. I also designed a set of custom web icons for the department website and created a holiday illustration that carried the same playful brand voice into a seasonal moment.
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